LAHORE: Chief Minister Punjab Maryam Nawaz has introduced the Chief Minister Pink Salt Value Addition Financing Scheme, set to enhance industry, employment, and exports through the value addition of Punjab’s pink salt reserves.

According to Directorate General Public Relation – Govt of Punjab, the scheme was inaugurated digitally, alongside the announcement of a 110-acre Pink Salt Mineral Processing Zone near Quaidabad. The zone is projected to host over 200 processing units, drawing an investment of Rs150 million and creating 10,000 direct jobs. A Business Facilitation Centre and a Model Retail Outlet will also be developed to assist investors.

Under this financing initiative, new investors can access interest-free loans up to Rs50 million for various salt processing activities. Additionally, loans between Rs5 million and Rs50 million will be available for purchasing machinery and export-standard technology, with a repayment period of five years. The focus on value addition and export is expected to yield $300 million in annual foreign exchange earnings.

The press release notes that the first phase of bids reached Rs471 million, while offers in the second phase have already amounted to Rs2.5 billion. The Mines and Minerals Department’s digitalisation of lease and licence auctions has reportedly led to increased revenue. Investors are encouraged to submit applications online through the department’s designated website.

CM Punjab emphasized that the scheme will promote industrialization, create jobs, and increase government revenue by leveraging Punjab’s pink salt reserves. She highlighted that pink salt products will be labeled “Made in Pakistan,” underscoring the commitment to protecting the country’s natural resources. The initiative aims to boost global exports of processed and packaged pink salt products, with Punjab recognized for its premium quality pink salt reserves.