Islamabad: On World Tourism Day 2024, Pakistan emphasized the role of tourism in fostering peace and understanding globally under the theme “Tourism and Peace.” The nation highlighted its diverse cultural heritage and natural beauty, urging the enhancement of infrastructure to boost tourism and economic growth.
According to Press Information Department, the celebration underscores tourism as a significant bridge between cultures and nations, promoting peace through understanding and interaction among people from different backgrounds. Pakistan, known for its spectacular landscapes, majestic mountains, vast deserts, and picturesque coastlines, has a rich historical heritage rooted in the Indus and Gandhara civilizations. These attributes make Pakistan a compelling destination for cultural and spiritual exploration.
The statement from the Press Information Department further emphasized the necessity of developing roads and tourism facilities to maximize the sector’s potential. Improving essential services and accessibility for tourists is deemed crucial for encouraging more visits to the country’s landscape and religious sites. Such enhancements are expected to attract more tourists, thereby boosting the economy.
On this significant day, Pakistan reaffirmed its commitment to establishing itself as a global tourism hub. The country aims to offer not only its natural and historical sites but also the warm hospitality of its people to tourists worldwide. The vision includes using tourism as a platform to continue building bridges of understanding, contributing to a more peaceful and interconnected world.