Jeddah: A three-day event titled the Made in Pakistan Exhibition and Business Forum has commenced in Jeddah, Saudi Arabia, aiming to forge new business connections and introduce Pakistani products to the Saudi market.

According to a statement by Ministry of Information and Broadcasting, the exhibition is a collaborative effort between the Trade Development Authority of Pakistan and the Ministry of Commerce. The event showcases a broad array of Pakistani products, ranging from textiles to technology, with the goal of penetrating the lucrative Saudi market.

The organizers have structured the exhibition to facilitate meetings and interactions between Pakistani businesses and potential buyers and investors from Saudi Arabia and beyond. This initiative is part of a broader strategy to promote Pakistan’s export potential and strengthen trade relations with Saudi Arabia.

Participants in the exhibition include representatives from a variety of sectors, all eager to explore opportunities for growth and collaboration. The event is expected to attract significant attention from international buyers and investors, providing a platform for Pakistani businesses to expand their reach in the region.